| Unit 1 [Book] | |
| Meaning, Nature, and Scope of Business Economics | VIEW |
| Basic Economic Problems | VIEW |
| Role of Price Mechanism | VIEW |
| Microeconomics vs. Macroeconomics | VIEW |
| Unit 2 [Book] | |
| Demand Analysis | VIEW |
| Law of Demand | VIEW |
| Law of Supply | VIEW |
| Elasticity of Demand: Price, Income, and Cross elasticity | VIEW |
| Demand Forecasting: Meaning and basic methods | VIEW |
| Unit 3 [Book] | |
| Production and Cost Analysis | VIEW |
| Law of Variable Proportions | VIEW |
| Cost concepts: Fixed, Variable, Marginal, and Average Costs | VIEW |
| Short-run and Long-run Cost curves | VIEW |
| Unit 4 [Book] | |
| Market Structures and Price Determination | VIEW |
| Overview of Market Structures: | |
| Perfect Competition | VIEW |
| Monopoly | VIEW |
| Monopolistic Competition | VIEW |
| Pricing under different Market Conditions | VIEW |
| Basic Pricing Strategies used by Businesses | VIEW |
| Unit 5 [Book] | |
| Solving Numerical Problems on Demand, Elasticity, and Cost | VIEW |
| Case Studies on Pricing Strategies of Real Companies | VIEW |
| Simple Demand Forecasting exercises | VIEW |
| Interpretation of Economic data (Graphs and Tables) | VIEW |
| Group discussion on Current Economic issues affecting Business | VIEW |
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