by Communication refers to the exchange of information, ideas, or thoughts between two or more people. It is an essential part of our daily lives and plays a crucial role in building relationships, promoting understanding, and achieving common goals.
Effective communication involves the use of various forms of communication such as verbal, nonverbal, written, and digital communication. Each form of communication has its own unique advantages and limitations, and the choice of communication method depends on the message, audience, and context.
Verbal communication involves the use of spoken words, and it can take various forms, such as face-to-face conversations, phone calls, or video conferencing. It is the most common form of communication and allows for immediate feedback and clarification.
Nonverbal communication refers to the use of body language, gestures, facial expressions, and tone of voice to convey meaning. It is an important aspect of communication, as it can convey emotions, attitudes, and intentions.
Written communication involves the use of written words, and it can take various forms, such as emails, letters, reports, or memos. It is a formal and precise form of communication that can be used to convey complex or detailed information.
Digital communication involves the use of electronic devices, such as computers, smartphones, or tablets, to exchange information. It can take various forms, such as emails, instant messaging, or social media.
Effective communication requires active listening, clear and concise language, choosing an appropriate communication channel, providing feedback, managing noise and distractions, and being mindful of the receiver’s perspective.
7 C’s of Communication
The 7 C’s of communication are a set of principles that can help individuals communicate more effectively. They include:
- Clarity: The message should be clear, concise, and easy to understand. It should convey the intended meaning without ambiguity.
- Conciseness: The message should be brief and to the point. It should convey the essential information without unnecessary details.
- Completeness: The message should be complete, providing all the necessary information for the receiver to understand the message fully.
- Correctness: The message should be accurate and free from errors. It should use proper grammar, punctuation, and spelling.
- Courtesy: The message should be delivered in a polite and respectful manner. It should show consideration for the receiver’s feelings and opinions.
- Consideration: The message should be tailored to the receiver’s needs, interests, and concerns. It should show empathy and understanding of the receiver’s perspective.
- Concreteness: The message should be specific and tangible. It should provide concrete examples or facts to support the message.
Example:
| C’s of Communication | Example |
| Clarity | “Our company provides web development and design services for small businesses.” |
| Conciseness | “We offer comprehensive web development and design services for small businesses.” |
| Completeness | “Our web development and design services include website design, website development, website maintenance, and website optimization.” |
| Correctness | “Our team of experienced developers and designers have over 10 years of experience in the industry.” |
| Courtesy | “We would be delighted to assist you with your web development and design needs.” |
| Consideration | “We understand that every business has unique needs and we can tailor our services to meet your specific requirements.” |
| Concreteness | “We have helped several small businesses increase their online presence and generate more leads through our web development and design services.” |
