Pricing of Product, Meaning, Objectives and Importance of pricing
by Pricing is the process of determining the value or worth of a product or service …
Tag: Lucknow University B.Com Notes
Product Branding important, Nature, Significance, Process, Advantages, Limitations
Product branding refers to the process of creating and establishing a unique identity for a …
Product Life Cycle
Product life cycle is a concept that describes the stages a product goes through from …
Product Mix, Components, Strategy, Importance
Product mix, also known as product assortment, refers to the complete range of products or …
Product Packaging, Important, Objectives, Qualities, Classification
Packaging can be defined as the art and science of preparing a product for sale …
Stages in New Product Development
The process of new product development (NPD) can vary across companies and industries, but typically …
Consumer Behaviour Meaning and Importance, Significance, Determinants, Strategies
Consumer behavior refers to the actions and decisions made by individuals and households when purchasing …
Factors determining Consumer Behaviour
Consumer behavior is influenced by various factors, which can be broadly categorized into internal and …
Important Difference between Selling vs. Marketing
Selling Selling refers to the process of persuading and influencing potential customers to buy a …
Computations of Total income of an HUF
HUF stands for Hindu Undivided Family. It is a legal entity recognized under Indian law …