MBAMK03 Sales and Distribution Management 4th Sem Barkatullah University MBA Notes

Unit 1
Nature and Scope of Sales Management VIEW
Prospecting for Customers of Sales Management VIEW
Modes of Sales Presentation VIEW
Recruiting and Selecting Sales Personnel VIEW
Sales Meetings VIEW
Unit 2
Sales Force Management VIEW
Developing Sales Training Programmes VIEW
Motivating Sales Personnel VIEW
Designing Sales Personnel Compensation Plans VIEW
Evaluation Sales Programmes VIEW
Unit 3
Objective and Types of Sales Quotas, Sales Quota Setting Procedure VIEW
Designing Sales Territories VIEW
Marketing Channels, Structure VIEW
Functions and Relationships of Channels of Distribution VIEW
Non-Store Retailing VIEW
Rural Distribution VIEW
Unit 4
Definition and Scope of Logistics, Components VIEW
Inventory Management Decisions VIEW
Concept and Scope of Supply Chain Management VIEW
Unit 5
Information System on Channel Management VIEW
Assessing Performance of Marketing Channels VIEW
International Marketing Channels VIEW

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