Marketing Management Quiz 1

Q1. Marketing is a process which aims at _______.

Correct! Wrong!

Q2. “Many people want a BMW but only a few are able to buy”, is an example of:

Correct! Wrong!

Q3. _____ is the father of modern marketing.

Correct! Wrong!

Q4. Marketing is ______?

Correct! Wrong!

Q5. The buying process starts when the buyer recognizes a _________.

Correct! Wrong!

Q6. ______ refers to collecting goods of the same type from various sources of supply.

Correct! Wrong!

Q7. Which function helps in place utility?

Correct! Wrong!

Q8. Which function gives “time utility”?

Correct! Wrong!

Q9. The standardized grade name for agricultural product is _________.

Correct! Wrong!

Q10. Aggressive selling is a characteristic of which of the following concept of Marketing?

Correct! Wrong!

Q11. Adding new features to a product is advocated by which of the approaches?

Correct! Wrong!

Q12. One of the key tasks of marketers is ____________ and to create consumer perceptions that:

Correct! Wrong!

Q13. Which one of the following BEST describes the human need?

Correct! Wrong!

Q14. ______ provides fast and accurate marketing information.

Correct! Wrong!

Q15. _____ includes the complete analysis of the market.

Correct! Wrong!

Q16. ______ is a function of physical supply.

Correct! Wrong!

Q17. _______ is a means to reduce risk.

Correct! Wrong!

Q18. The word “market” is derived from the latin word ______.

Correct! Wrong!

Q19. Stock exchange of Mumbai is an example for_______.

Correct! Wrong!

Q20. ________is a connecting link between the consumer and the producer.

Correct! Wrong!

Marketing Management Quiz Set 1
Results
Below 50% is not good, 50-70% need improvement, 70-100% excellent

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